Audi Launches A7 Sportback and RS 5 coupe in India

Last Wednesday Audi launched two new cars in the Indian market: A7 Sportback and RS 5 Coupe.

The A7 Sportback is priced Rs.64-lakh onwards, while the RS 5 Coupe is priced at Rs.76 lakh (Ex showroom, Delhi).

 

The A7 Sportsback is driven by a 3.0 TDI V6 engine, which produces 500 Nm of torque at 1400 - 3250 rpm and 245 hp at 4000 - 4500 rpm. The car races from 0 to 100 km/h in just 6.3 seconds. 

The RS5 Coupe is driven by the 4.2-litre V8 FSI engine which produces a torque of 430 Nm at 4,000-6,000rpm and 450 bhp at 8,250rpm. The RS5 can zoom from zero to 100km/h in a mere 4.6 seconds.

Michael Perschke, the Head of Audi India said: "The introduction of two new cars in India reiterates our unwavering commitment to offer the discerning Indian customer with products of highest technical perfection and design finesse.

"While the A7 sports coupe is targeted at individuals who seek the luxury of customisation, the new RS 5 will further help us consolidate our position in the sports car segment," Audi India Head Michael Perschke told journalists here.

Audi hopes to overshoot the sales target this year by 10 per cent. The German Car manufacturer sold 1986 units during January-April 2011 compared to 967 during the same period in 2010.

Mr.Perschke said: "Going by the growth that we have seen in the first four months of this year, we believe that we can sell more cars in 2011 than we expected before. Earlier, we were looking to sell about 4,500 units in 2011, but now we think we can do 5,000 units this year."

Mr. Perschke further said: "We will be launching the Q3 model sometime next year. The A3, which was showcased at the Geneva motor show this year, has received good feedback and now we will see what will be the response from the customers in the Indian market."

Audi will be launching its new A6 sedan in India in August this year. But Mr.Perschke ruled out, for all practical purposes, the possibility of introducing the smaller A1 in India anytime soon when he said that it was too early to introduce the smaller car.